Audi has once again raised the bar in the luxury electric sedan market with the all-new 2025 Audi A6 e-tron. Not only does it deliver impressive performance and cutting-edge technology, but it also undercuts its primary rivals—the BMW i5 and Mercedes-Benz EQE—on pricing, making it an exceptional value in the premium EV segment.
Competitive Pricing Across the Lineup
The 2025 Audi A6 e-tron Sportback starts at just $65,900 for the Premium trim. Those seeking additional luxury and tech features can opt for the Premium Plus ($69,800) or the Prestige ($72,200) trims. Premium Plus and Prestige models come equipped with LED headlights featuring digital DRLs and ambient interior lighting, while the Prestige trim further enhances the experience with eight customizable light signatures and adaptive air suspension for a more refined ride.
In comparison, the BMW i5 eDrive40 starts at $67,100 with only 335 horsepower, while the Mercedes-Benz EQE 350+ Sedan carries a much steeper $74,900 price tag despite offering a mere 288 horsepower.
Power and Performance: Audi Takes the Lead
At the heart of the base A6 Sportback e-tron is a 100 kWh battery, paired with a rear-mounted electric motor delivering 375 horsepower. This setup provides more power than the base BMW i5 and significantly outshines the EQE’s performance figures.
For those craving all-wheel drive capability, Audi offers the A6 Sportback e-tron Quattro, which retains the 100 kWh battery but adds a dual-motor setup producing 456 horsepower. Pricing starts at $67,900 for the Premium trim, $71,800 for the Premium Plus, and $74,200 for the Prestige.
Comparing to the competition, the BMW i5 xDrive40 produces only 389 horsepower and starts at $70,100, while the Mercedes-Benz EQE 500 4MATIC offers 402 horsepower but at a significantly higher starting price of $85,900.
For the Performance Enthusiasts: Audi S6 e-tron
Sitting at the top of the range is the Audi S6 Sportback e-tron, with a 543 horsepower and sports-focused enhancements. Pricing begins at $78,700 for the Premium trim, with the Premium Plus at $82,200, and the fully-loaded Prestige at $84,600. The Prestige trim further stands out with digital OLED taillights, setting a new benchmark in nighttime visibility and design.
Unmatched Range and Rapid Charging
The A6 Sportback e-tron is not just about performance—it also leads the segment in range. The base model offers an EPA-estimated range of 392 miles, while the Quattro version delivers 377 miles when equipped with the Ultra package (which includes 19-inch wheels and all-season tires). Even the high-performance S6 Sportback e-tron boasts a solid 324-mile range.
All variants support DC fast charging up to 270 kW, allowing for a 10-80% charge in just 21 minutes—a significant advantage for those who value both convenience and long-distance capability.
Why Choose the Audi A6 e-tron Over the Competition?
The Audi A6 e-tron isn’t just an alternative to the BMW i5 and Mercedes EQE—it’s a superior choice in terms of performance, pricing, and technology. With more power, a lower starting price, and class-leading range, Audi has set a new standard for luxury EV sedans.
Experience the future of luxury electric driving at Audi South Atlanta. Check back to see when the 2025 A6 e-tron will be available for a test drive!
